Retail Trade Sector in Georgia

The retail industry is one of the important drivers of the Georgian economy. Therefore, it is important to analyze the current situation and future prospects of the sector to identify existing challenges and opportunities of the sector. Additionally, the research aims to share the specifics of the sector and its economic importance to the general public and, as a result, to raise awareness in this direction.

The research structure of the retail trade sector includes an overview of the Georgian retail value chain processes, analysis of key sector indicators, financial indicators, and challenges in the sector.  At the last stage of the research, based on the main findings, recommendations are developed, the purpose of which is to eliminate the challenges in the sector and promote the development of the sector.