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Parliamentary Oversight in Georgia: Plans and Prospects

16-Apr-2018

Parliamentary Oversight in Georgia: Plans and Prospects

On April 13, a presentation of the project “EU Support to Parliamentary Oversight of the Security Sector” was held at the Parliament of Georgia.The Ambassador of the European Union to Georgia, H.E. Janos Herman, Chairman of the Parliament of Georgia, Mr. Irakli Kobakhid...

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Contributing to the Development of Simplified Financial Accounting and Reporting Standards for Micro, Small and Medium Enterprises

03-Apr-2018

Contributing to the Development of Simplified Financial Accounting and Reporting Standards for Micro, Small and Medium Enterprises

Some of the prerequisites of strong and transparent micro, small and medium enterprises (MSMEs) are a favorable business environment, competence, skills, entrepreneurial culture and access to finance.Limited access to finance remains one of the main obstacles to growth ...

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Sharing Experience of Transforming Economies with George Washington University Students

27-Mar-2018

Sharing Experience of Transforming Economies with George Washington University Students

We had the pleasure of hosting a delegation from George Washington University (GWU) with whom we shared PMCG’s experience in transforming economies and changing institutions on March 14.Aleksi Aleksishvili, CEO and Chairman at PMCG, delivered a presentation to around 20...

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EU-funded Projects Aiming to Show Everyone is Employable

22-Mar-2018

EU-funded Projects Aiming to Show Everyone is Employable

On March 15, the Delegation of the European Union to Georgia, together with its partner institutions - the Ministry of Education and Science and the Ministry of Labor,Health and Social Affairs - presented the results and achievements of four EU-funded grant scheme proje...

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Facilitating business linkages between SMEs and MNCs in Georgia

21-Mar-2018

Facilitating business linkages between SMEs and MNCs in Georgia

The official launch of a new pilot project - Supporting the Growth of Georgia’s Small and Medium-Sized Enterprises under the Good Governance Fund (GGF) was held on March 14.The initiative aims to strengthen linkages between small- and medium-sized enterprises (SMEs) and...

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Discussing Destination Marketing Management Priorities with Destination Management Organizations from Imereti and Kakheti

07-Mar-2018

Discussing Destination Marketing Management Priorities with Destination Management Organizations from Imereti and Kakheti

On March 1, we hosted some Destination Management Organizations (DMOs) from Imereti and Kakheti with whom we discussed destination marketing management priorities. The working meeting was held as part of the World Bank project - Tourism Marketing, Promotion, Online Cove...

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Working with Ministry of Regional Development and Infrastructure of Georgia to Facilitate Decentralization and Good Governance

01-Mar-2018

Working with Ministry of Regional Development and Infrastructure of Georgia to Facilitate Decentralization and Good Governance

We recently launched a project under the USAID Good Governance Initiative (GGI), as part of a consortium led by Tetra Tech ARD to support the Ministry of Regional Development and Infrastructure of Georgia (MRDI) to facilitate the development of a mid-term strategy of de...

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Research into Railway Infrastructure in Tbilisi Presented and Discussed

26-Feb-2018

Research into Railway Infrastructure in Tbilisi Presented and Discussed

On February 22, we hosted a presentation and public discussion of research outcomes regarding railway infrastructure in Tbilisi.The research focused on four main aspects of railway infrastructure in the capital city: Status quo Railway bypass according to 2009 proje...

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Assisting the Ministry of Regional Development and Infrastructure of Georgia to Introduce Performance Evaluation Systems

21-Feb-2018

Assisting the Ministry of Regional Development and Infrastructure of Georgia to Introduce Performance Evaluation Systems

We are working with the the Ministry of Regional Development and Infrastructure of Georgia (MRDI) to develop a performance evaluation framework, as part of a consortium led by Tetra Tech ARD, within the USAID-funded Good Governance Initiative (GGI). The newly adopt...

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Enhancing Access to Justice Services in Azerbaijan

20-Feb-2018

Enhancing Access to Justice Services in Azerbaijan

We have started working with the Ministry of Justice of the Republic of Azerbaijan to improve access to, and delivery of, justice services through improved management of sector resources, by preparing a Sector Expenditure and Efficiency Review (SEER).The SEER is necessa...

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PUBLICATIONS

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101: Georgia in International Rankings

05-Mar-2018

101: Georgia in International Rankings

Positions in international rankings are an important indicator of how a country is performing with regard to its economic, social and political environment. In this bulletin, Georgia’s positions in international rankings and their dynamics will be reviewed based on recent data. ...

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100: Georgian Economy - Overview, 2007-2017

16-Jan-2018

100: Georgian Economy - Overview, 2007-2017

The 100th edition of Economic Outlook and Indicators happily coincides with PMCG’s 10-year anniversary. Through the last decade, Georgia’s economic indicators have fluctuated substantially. In this edition, we present the dynamics of development for this period, and also analyze ...

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99: Tourism- January-September, 2017

13-Nov-2017

99: Tourism- January-September, 2017

  In 2017, compared to the corresponding period of 2016: • In the first three quarters, the number of tourists increased by 29%; in the third quarter, the proportion of tourists making up total international travelers reached its peak at 52.1%.• In the first three quarters...

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EVET Communication Unit

13-Jan-2017
Start Date:
January, 2017
End Date: November, 2018
Region: Caucasus
Country: Georgia
Client:

European Delegation to Georgia

Origin of Funding:

European Commission






 

 




Project Description:

 

The overall objective of the project is to increase awareness, understanding, and support for the EU and its activities in Georgia, particularly among Georgians.

The specific objective of the project is to increase awareness among the Georgia public about EU sector reform programs in the areas of employment and vocational education and training and their short and long-term impacts on people's lives and the country's development.

The project has two components:

1. Development of Employment and Vocational Education and Training (EVET) Sector

  • Communication Strategy and Action Plan
  • Closely aligned with the overall Communication Strategy of the EU Delegation
  • Based on thorough stakeholder analysis, opinion polls and interviews
  • Proposing adjustments for communication activities to ensure largest possible impact


2. EVET Information Campaigns

  • To emphasize achievements made in Georgia with EU support
  • To present content, objectives and impact of sector intervention on people’s lives
  • To plan actions based on activities and results of EU-funded interventions
  • To ensure all relevant EU projects have coherent and coordinated communication strategies 
  • To support the branding and promotion process, which has been started by the EUVEGE project separately in the Vocational Education and Training (VET) and labor market sectors


Special focus is attached to increasing awareness about ongoing active labor market/employment policies and VET reforms supported by the EU in Georgia among public institutions, and various selected target groups. Particular attention will be devoted to regions with significant populations of ethnic minorities.

Planning and implementation of visibility activities is conducted in close coordination with the EU Project “Technical Assistance (TA) to VET and Employment Reforms in Georgia” (EUVEGE) and other project visibility teams. The project team is closely cooperating with the communication teams of other current and future EU communication projects and other relevant government bodies.



Project Background:


The EU Delegation in Georgia is responsible for providing up-to-date and accessible information on the EU and its activities in Georgia, including overseeing and ensuring the visibility of EU-funded projects. At the moment, one of the challenges of the EU Delegation is to increase the project visibility in main sector initiatives such as Employment and Vocation Education and Training (EVET). The project will be implemented under the EU Framework Contract COM 2015 – LOT 2 Communication.



Follow the links below for related projects:
Support to the Center for Analysis and Communication of Economic Reforms under the President of the Republic of Azerbaijan in Legislative, Institutional and Economic Reforms in the Fiscal Sector
Mayors for Economic Growth
Support to the Development of the Criminal Policy, Prosecution and Investigation in Georgia
Needs Assessment of the Public Audit Institute (PAI) of State Audit Office (SAO)

 

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